Complete Count Committees

A Complete Count Committee -CCC-is comprised of a broad spectrum of government and community leaders from education, business, healthcare, and other community organizations (like NAACP branches). These trusted messengers develop and implement a 2020 Census awareness campaign using their knowledge of the local community to encourage a response. This is another definition of relational organizing, which is simply an academic way of describing peer to peer communication techniques, which our branches and units already employ.

Tribal, state, and local governments work together with partners to form CCCs to promote and encourage active participation in the 2020 Census in their communities. Community-based organizations also establish CCCs that reach out to their constituents. We are encouraging NAACP branches and chapters to create CCC’s throughout the country to mobilize and organize our base to increase the participation of the Black community in the census. Get Out the Count is an all hands-on deck approach and we need all units and chapters to activate CCC’s during the month of August 2019.


The Complete Count Committees (CCC) program is key to creating awareness in communities all across the country and will be a key component of the NAACP’s strategy to increase Black participation in the 2020 census.

  • RESOURCES: CCCs utilize local knowledge, influence, and resources to educate communities and promote the census through locally based, targeted outreach efforts.
  • COORDINATION: CCCs provide a vehicle for coordinating and nurturing cooperative efforts between tribal, state, and local governments; communities; and the Census Bureau.
  • COLLABORATION: CCCs help the Census Bureau achieve a complete count in 2020 through partnerships with local governments and community organizations.

Find a complete count committee in your community and download the 2020 Census Complete Count Committee guide to establish a CCC with your branch today!

Complete Count Committee Spotlights:

Dallas, TX

The Dallas NAACP has begun preparing for the 2020 census where Dallas City Councilman and past Branch President Casey Thomas serves adjark9buiae0_ojs the Chair of the city of Dallas CCC. The branch will be launching an official campaign later this fall entitled I MATTER: Count Me. They’ll hold a number of events leading up to the census 2020, such as unity forums, interfaith breakfasts and community gatherings in highly vulnerable and hard to count (HTC) areas. In addition, they’ll be increasing their social media presence with a heavy emphasis on the importance of the US Census and getting out the count in Dallas neighborhoods.

Darwin Stephens (who will be working alongside Councilman Thomas) also has a leadership role within the Dallas NAACP CCC, where he serves as a representative who’s focusing on the media and advertising committee. This CCC has identified the HTC census tracts in all 14 city council districts. Each council member is responsible for appointing two individuals who will be responsible for being the point persons in each council district. Along with this strategy, they’ve established four committees: partnerships, media, fundraising and HTC to address the needs of the committee. They are also partnering with the area coordinators for the US Census to identify influencers in neighborhoods, faith-based, business and the educational community.

For more information on establishing a CCC similar to the Dallas NAACP, please contact Casey Thomas – casey.thomas@dallascityhall.com.


Mississippi

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The Mississippi NAACP along with their partner One Voice has been working with partner organizations to host stakeholder and community meetings through their CCC.  The stakeholder meetings have been focused on educating partners to expand the number of organizations working on the 2020 census.  These organizations have included: Delta Sigma Theta Sorority, Inc., the Mississippi Black Caucus of Locally Elected Officials (MBC-LEO) and the Mississippi Conference of Black Mayors. They’ve been working with these organizations to build coalition and support statewide census work.  Additionally, they’ve been supporting the work of the Mississippi Civic Engagement Table in being a leader on census education and engagement.  This work has led to community conversations in HTC areas to support establishing complete count committees and increasing Black participation in the 2020 census across the state of Mississippi.

For more information on establishing a CCC similar to the Mississippi NAACP, please contact Corey Wiggins – cwiggins@naacpms.org.